
Battersea Power Station Wayfinding
Europe

Working across the full spectrum of sectors, Graeme brings over two decades of experience delivering branded environments for clients across the globe. As Director of Branded Environments, he oversees Benoy’s wayfinding and brand identity projects. Committed to creating social impact and improving the way people interact with the built environment, he has a Certificate in Human-Centred Design and fosters a collaborative approach. Managing his team to deliver all key stages from strategy and concept design to development and implementation, Graeme also acts as project lead and primary client contact. Throughout his career, he’s delivered work for prestigious clients and landmark projects, such as The National Portrait Gallery, Battersea Power Station, and the University of Oxford.