RS No9 Carnaby St
London, UK

First flagship retail store for the iconic Rolling Stones on Carnaby Street

Service

Planning, Concept, Schematic Design and Design Development

Sector

Retail

Size

2,530 sq. ft.

Challenge

In collaboration with Bravado and Universal Music Group, we were asked to design the first flagship retail store for the iconic Rolling Stones on Carnaby Street in London.

Solution

We wanted to create a celebration of the biggest Rock n Roll band ever. The space needed to connect with fans through the band’s music, visuals and fashion merchandise. Flexibility was essential in the fixturing to adapt to the evolving product mix.

Result

The Rolling Stones brand was thoughtfully translated into every part of the design. This included a video wall projecting the band’s history up to their most recent tours and material elements like an iconic 3D lips photo-op moment, and a soundwave sculpture representing the opening to the classic song, Paint It Black”.

Return to Expertise
149 2 Q6 A0251 Gavsy Media
191 4 H4 A1002 Gavsy Media
186 2 Q6 A7983 gavsymedia
110 4 H4 A0873 Gavsy Media
135 4 H4 A0966 Gavsy Media
149 2 Q6 A0251 Gavsy Media
191 4 H4 A1002 Gavsy Media
186 2 Q6 A7983 gavsymedia
110 4 H4 A0873 Gavsy Media
135 4 H4 A0966 Gavsy Media