Grisini cafe - Ice Skate Area, American Dream
Greater New York, USA

Ice Skating Coffee Vibes

Service

Programming and Planning, Concept, Schematic Design, Design Development, Environmental Graphics and Signage, and Project Management.

Sector

F&B: coffee shop

Client

Grisini Group

Size

900 sq.ft

Challenge

Develop a new design and store concept for the Grisini Coffee shop located in the indoor ice skate rink at the American Dream. The new design had to blend the brand’s natural organic coffee vibes with the lively atmosphere of the ice-skating arena, creating a cozy atmosphere for customers to hang out and relax.

Solution

The new design features a bold and open layout, highlighted by a bar-height counter that defines the coffee shop space while emphasizing freshness. Carefully selected Turkish-inspired patterned wall tiles evoke imagery of nature, growth, and vitality, enhancing the ambiance with the essence of coffee.

Result

The warm and earthy colors evoke a tropical landscape ambience, providing a welcoming environment for guests to enjoy quality time with friends next to the ice-skating arena. Grisini’s Coffee shop has quickly become a popular destination within the arena for those seeking a delightful experience.

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