Service
Graphic Design, Interior Design
Sector
Retail, Leisure & Tourism
Client
Sun Hung Kai Properties Limited
Size
60,000m2

Vertical mall

Benoy’s first vertical retail and leisure mall opened for business in Kwun Tong, Hong Kong in 2005.

Covering an area of 60,000m², with 52 escalators, 18 restaurants and six cinema screens, APM was the first destination centre in the region specifically targeted at the youth market.

Hong Kong’s culture, efficiency, 24-hour lifestyle and unrivalled cityscape has made it one of the world’s most influential cities for urbanised retail destinations.

The concept and design was based on the need for a ‘Third space’ – representing everything in-between work and home – for those who want to maximise often limited leisure time.

The interior introduced fun and bright design elements and created a central event space with a large multimedia screen to host or display events.