Benoy is delighted to announce the iconic
Benoy-designed Ferrari World Abu Dhabi was named ‘Most Innovative Retail and Leisure Concept of the Year’ at the Global Retail and Leisure International (RLI) Awards 2011.
The Award celebrates the most outstanding contribution to retail and leisure conceptualisation over the past year, rewarding the company that has taken a brand and created an extraordinary experience for the customer.
Ferrari World Abu Dhabi is the world’s largest indoor theme park. A thrilling brand experience like no other, a multi sensory celebration of a design icon. Benoy’s design reflects both the passion of Ferrari and the ambitions and vision of Abu Dhabi.
Chairman of Benoy, Graham Cartledge CBE, said:
“We are honoured to have been acknowledged by our industry and be recognised for our hard work designing aesthetically pleasing and commercially successful buildings. Ferrari World Abu Dhabi is testament to our commitment to design and deliver world-class projects. The entire global Benoy Team, our clients and colleagues can share in this industry recognition. These Awards are something we can all take pride in.”